Phoenix Hire and Sales, along with sister company survey safety & training, has been sold to FTH Hire Group.
Operating from eight locations across Wales, with its head office in Cwmbran, Phoenix was founded in 2008 and specialises in construction plant and equipment hire and sales, employing more than 90 staff. Survey Safety & Training, meanwhile, manages training operations and is based in Pontypridd.
The acquirer, Farnborough Tool Hire Group (FTH), supplies customers across the south of England, with an additional hub in Airdrie, Lanarkshire. Adding Phoenix to the group enables FTH to expand its geographical footprint. “The opportunity to bring another well-established business into the FTH family allows us to create a foothold in the Welsh market, continuing to serve a loyal customer base in and around South Wales, adding operational strength to support the wider geographic region,” explained Gerry Marsh, acquisitions and development director at FTH.